Ideas with Impact
UNB Faculty of Management

New First-Year Business Planning and Entrepreneurship Course Brings Real-Life to the Classroom

Kelly Anderson

Posted: August 21, 2019 12:00:00 AM ADT

Category: Faculty , Students



It’s a year of firsts for the Faculty of Management and BBA students on the Fredericton campus. The Faculty is rolling out its first year of required courses in experiential learning for BBA students – who are in their first year in the program. It’s also the first time for some alumni of the Faculty to step up to become mentors to this new generation of students. Bright-eyed and eager young students are taking ADM 1192 Business Planning & Entrepreneurship this fall as they...

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Credits for sales: a win-win with experiential learning

Liz Lemon-Mitchell

Posted: July 15, 2019 12:00:00 AM ADT

Category: Programs , Students



Based in Moncton, NB, Malley Industries has been manufacturing ambulances, wheelchair accessible vehicles, plastic products and specialized commercial fleets for a wide range of clients since 1979. It is one of the largest adaptive mobility manufacturers in Canada, and this spring a group of BBA students in UNB’s Faculty of Management worked with Malley Industries on two consulting projects to help them identify new markets. When he heard their recommendations at the end of the course,...

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Learning the benefits of quantitative investment methods first hand

Liz Lemon-Mitchell

Posted: July 3, 2019 12:00:00 AM ADT

Category: Students , Programs



A team of five students enrolled in UNB’s new Master in Quantitative Investment Management (MQIM) program learned the benefits of using quantitative and data rich methods first hand this year by competing in the global Chicago Quantitative Alliance (CQA) Investment Challenge. The team, which included Huang Xu, Jiaji (Justin) Feng, Justin Arsenault, Lowry Zhu and Joseph MacCallum, used the quantitative investment tools they learned in their courses to manage a portfolio and placed 6th...

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Some unexpected benefits of experiential learning

Liz Lemon-Mitchell

Posted: June 26, 2019 12:00:00 PM ADT

Category: Faculty , Students



The benefits of experiential learning are well known at the University of New Brunswick. Students learn first-hand how theory applies to real world challenges and develop more confidence in themselves as a result. This year Dr. Martin Wielemaker had a pleasant surprise after integrating a real-world project into his International Business class through X-Culture.org. Out of 186 university instructors around the world who introduced this project to their classes, X-Culture included Wielemaker...

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Biting Into Experiential Learning

Kelly Anderson

Posted: May 15, 2019 12:00:00 AM ADT

Category: Students



Four MBA students at UNB Fredericton had a tasty learning experience during their Buyer Behaviour marketing course over the 2019 winter term. Their assignment was to work with a real-life business to complete a survey on customer behaviour and bring the business recommendations based on the findings. The team chose to work with the iconic Fredericton diner, The Cabin. Owner Dave Halfyard was more than happy to help them out and receive great advice in return. Ryan Dobbelsteyn, Richelle Corey,...

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UNB competitive in another domain: team places third in competition

Luke Saunders

Posted: February 27, 2019 12:00:00 AM AST

Category: Students



When they signed up to compete in the 14th Annual Organizational Behaviour Case Competition this year, four UNB business students said they were in it for the learning experience and the chance to network with professionals in the human resources industry. Molly Grace Pittman, Jenna O’Brien, Gabby Schenkels, and Maddy Graves, all second-year students in the BBA program, found themselves competing against teams of senior students from business schools across Canada, many of whom had...

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Making connections to last a lifetime: BMO APEX Business Plan Competition

Luke Saunders

Posted: February 26, 2019 12:00:00 AM AST

Category: Students , Programs , IBEC



Using drone technology to inspect infrastructural integrity of bridges, exoskeletal technology to help physically impaired people walk, and a chemical process to produce super alloy out of carbon: these were some of the ideas being pitched at the recent 2019 BMO Financial Group APEX Business Plan Competition. Over 26 teams of students from across the country participated in the competition January 24th and 25th to compete for $20,000 in prizes. “It was a very exciting place to...

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Calm under pressure: UNB team wins top prize at Venture Capital Investment Competition

Katie Kim

Posted: June 4, 2018 12:00:00 AM ADT

Category: Students



What does the life of a venture capital investor look like? Students completing the Venture Assessment course with UNB Fredericton's faculty of business administration learn the answer to that question with their sleeves rolled up. Offered in partnership with the New Brunswick Innovation Foundation (NBIF), the course puts students in the role of venture capitalists who have to do due diligence to assess whether startups are investment ready. This year, a team of students in the class tested...

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Entrepreneurship student wins prestigious Sobey Award

Liz Lemon-Mitchell

Posted: June 4, 2018 12:00:00 AM ADT

Category: Students



In the age of text messages, Instagram and email, getting letters in the mail is becoming a rare event. Getting a letter from the Frank H. Sobey Foundation just before Christmas is an event Seth Barkhouse will always remember. The letter congratulated him on being chosen to receive the Frank H. Sobey Award for Excellence in Business Studies, an award worth $25,000. Barkhouse was one of eight students across the Atlantic Provinces who received this annual prestigious award. Every year, over 20...

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UNB Fredericton business student wins top national sales prize

Liz Lemon-Mitchell

Posted: June 4, 2018 12:00:00 AM ADT

Category: Students



What’s the secret to a winning sales pitch? According to Herbert Bempah, it’s a combination of pinpointing what is unique about something, what makes it of value to others, and then communicating that value with passion. Bempah is a fourth year BBA student at the University of New Brunswick Fredericton campus who won the top prize in May at the Great Canadian Sales Competition, which took place at Google headquarters in Toronto. Before reaching the final round of the competition,...

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Planning real world export strategies

Ideas with Impact

Posted: June 6, 2017 5:00:00 AM ADT

Category: Programs , Students


A group of UNB business students on the Fredericton campus stepped into the roles of consultants last winter as they worked with local businesses and entrepreneurs interested in exporting. The students were members of the Export Market Entry course taught by marketing professor, Dr. Stephen Grant, and as they learned the theory of export marketing, they applied it directly to export plans for their partnering companies. The Export Market Entry course has been taught many times in the past...

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A lasting legacy for all MBA students

Ideas with Impact

Posted: May 11, 2017 5:00:00 AM ADT

Category: Students , Programs


Starting next year, a new scholarship will be awarded annually to an MBA student on the University of New Brunswick Fredericton campus who embodies the values that the MBA program has come to represent: diversity, community involvement, social entrepreneurship and leadership. The “MBA Community Leadership Award” was established this year by students in the Professional Development (PD) class as a social entrepreneurship project involving all members of the class. The project...

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Location theory up close field trip to DP World

Ideas with Impact

Posted: May 11, 2017 5:00:00 AM ADT

Category: Students , Programs


In the location theory course taught by Dr. H. A. Eiselt in UNB’s Faculty of Business Administration students learn where to site such things as warehouses, gas stations, fast food restaurants, coast guard vessels, and other entities. As part of the logistics concentration in the BBA program, the course teaches students how to do this by learning optimal location theories and then applying them to different industries. This winter, Eiselt added an experiential component to the learning...

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Mining the Data stories with real world impact

Ideas with Impact

Posted: March 1, 2017 4:00:00 AM AST

Category: Programs , Students


People across the province experienced first hand a thrilling demonstration of what can happen when governments invite the participation of citizens through open data. They were part of the National Open Data Visualization Challenge that was hosted by UNB’s Faculty of Business Administration and the New Brunswick Social Policy Research Network as part of the 2016 Gov Maker Conference held in Fredericton last November. Teams from across Canada were invited to use their creativity...

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Meeting the real Wolves of Wall Street field trip to NYC

Ideas with Impact

Posted: February 28, 2017 4:00:00 AM AST

Category: Programs , Students


A group of University of New Brunswick students focusing their studies in finance, had the educational trip of a lifetime earlier this term, when they travelled to New York City and visited the trading floors on Wall Street.  The group included PHD.FOR student Saul Hernandez, fourth year BBA students Randy Crealock, Caitlyn Gallant and Brandon Perry, as well as second year MBA students Samira Alavi and Omasan Atsiangbe, all members of the Student Investment Fund (SIF) class. They were...

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Business student's hunch yields generous returns

Ideas with Impact

Posted: January 12, 2017 4:00:00 AM AST

Category: Students , Programs


November is the time of year when university students start focusing on their final term papers and getting ready for final exams. This past November, BBA students at the University of New Brunswick Fredericton campus devoted a lot of their time and energy orchestrating a food drive for Greener Village Food bank, a collective that operates on the north side of Fredericton. The project was spearheaded by Meghan Harper, a 4th year BBA student who worked with members of the Business...

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A study adventure in Berlin

Ideas with Impact

Posted: January 4, 2017 4:00:00 AM AST

Category: Programs , Students


September at the University of New Brunswick brings the arrival of new students and return of former students and one of the most common questions you hear around campus is, “What did you do for the summer?” This year, third BBA student Natasha Youssef has a very interesting reply to that question, because she started her summer off with an adventure in Berlin. She travelled there with 25 other students, along with a couple of professors to participate in UNB’s travel study...

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Fighting Fears with Toastmasters International

Ideas with Impact

Posted: June 6, 2016 5:00:00 AM ADT

Category: Programs , Students


Do you suffer from glossophobia, the fear of public speaking? If you do, you're not alone. It's ranked among the top fears of people all over the world, along with the fear of spiders, snakes and even death. Though fear of public speaking is common, it’s something people aiming for leadership roles have to overcome. Thanks to a Toastmasters International program introduced into the MBA professional development class this year, students in UNB Fredericton’s MBA program not only got...

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UNB's Finance Club Making Stocks Simple

Ideas with Impact

Posted: June 2, 2016 5:00:00 AM ADT

Category: Students , Programs


Some viewers might feel a little lost when watching movies about the world of finance like the recent Wolf of Wall Street or The Big Short, but students in UNB’s student Finance Club don’t; even those who don’t have a background in finance or business. Those foreign sounding terms, the colours changing red to green to red, and the intricacies of the housing bubble are all familiar to them. UNB’s Finance club has been around for a few years and is open to anyone...

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Future ready with real-world learning

Ideas with Impact

Posted: May 30, 2016 5:00:00 AM ADT

Category: Students , Programs


One of the biggest challenges students face when they graduate from university and start applying for work is lack of experience. To help them meet this challenge, many business professors at UNB Fredericton include experiential projects in their courses to help students gain relevant experience and understand how business theory plays out in the real world. This past winter Dr. Hsin-Chen Lin, a professor of marketing with the faculty of business administration, teamed students in her ...

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There and back again: An entrepreneur's tale of discovery

Ideas with Impact

Posted: May 30, 2016 5:00:00 AM ADT

Category: Students , Programs


Two UNB Fredericton MBA students headed to Los Angeles, California, last December to learn about drones and to find out if a business they’re trying to launch is practicable. Not only did they find answers to their questions about start-ups, they experienced first-hand what most students only read about in their textbooks. Starting point – a great idea Anne Marie Rolfe and Andrew Lockhart are both completing the MBA with concentration in entrepreneurship in the faculty of...

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Official Thumbs Up for UNB Fredericton's BBA Co-op

Ideas with Impact

Posted: April 6, 2016 5:00:00 AM ADT

Category: Faculty , Programs , Students


UNB Fredericton’s BBA co-operative education program has been running for over 16 years, providing students with the opportunity to combine paid work experience with their coursework. The program has been highly regarded by both students and employers, and has just been accredited by the Canadian Association for Co-operative Education (CAFCE). CAFCE is the voice for post-secondary co-op programs in Canada, setting the standards for what defines a co-operative educational...

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Split Second Training Services - Saving Lives in a Split Second

Ideas with Impact

Posted: February 26, 2016 4:00:00 AM AST

Category: Alumni , Programs , Students


Ensuring that police officers have the right skills and competencies to deal with public threats and attacks is a critical aspect of training and officers need up-to-date training in this area now more than ever. But with the high price of advanced training and increased financial pressure on police departments across North America, the training that officers require is not always accessible or affordable. Split Second Training Systems, a new training software program developed by a graduate...

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A road trip down the Branding Highway

Ideas with Impact

Posted: February 24, 2016 4:00:00 AM AST

Category: Students , Programs


No matter what type of business you’re in, the competition is never far. How to stand out in the market place is one of the biggest challenges businesses and marketers face, and one that often comes with a high price tag. Students and guests of UNB Fredericton’s MBA Professional Development class gained some valuable, if unconventional, knowledge on how to use branding to make their businesses stand out in a crowded market place by taking a trip down “The Branding...

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More than a Competition: APEX helps creativity thrive

Ideas with Impact

Posted: February 24, 2016 4:00:00 AM AST

Category: Students , Programs


Year after year, aspiring entrepreneurs from all across Canada come together for the BMO Financial Group APEX Business Plan Competition. This year was no exception, with teams presenting innovative business ideas and forming valuable connections in an environment where creativity thrives.  The competition ran this year from January 20-22 at UNB’s Wu Conference Center. Teams competed in an array of events at either the undergraduate or graduate level. Well-established entrepreneurs...

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ReadyPass: Helping You Trust the Bus

Ideas with Impact

Posted: February 24, 2016 4:00:00 AM AST

Category: Students , Programs


In many places, taking the bus can often seem harder than quantum physics. The maps are confusing, and it’s hard to tell if the bus has already gone by and you’ve missed it, or if it’s running late and you should wait a few minutes longer. Life can be hectic, and no one wants to wait around outside, especially during our frigid Canadian winters, waiting for the bus. Thankfully, some students at UNB and their invention, ReadyPass, have a solution to all these problems and...

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Harvesting Global Markets: business students lend their knowledge to Resson Aerospace

Ideas with Impact

Posted: May 26, 2015 5:00:00 AM ADT

Category: Students , Programs


This winter fourth year business students at the University of New Brunswick Fredericton had to apply just about everything they’ve learned in the BBA program by working with one of New Brunswick’s most innovative new companies, Resson Aerospace Corporation. Using advanced technologies such as drones, high-resolution cameras, cloud computing and their own proprietary algorithms, Resson Aerospace works with large agricultural companies to measure crop health and identify crop...

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What Exactly is HR Learning from practitioners?

Ideas with Impact

Posted: May 22, 2015 5:00:00 AM ADT

Category: Students , Programs


Designing jobs that align with a company’s strategic mission, recruiting the right people to fill them, and then training and retaining them are just a few critical aspects of the human resources management profession. Business students at the University of New Brunswick Fredericton who are interested in careers in HR management have the opportunity to learn from practitioners about the finer details of the profession thanks to the Human Resources Student Association (HRSA)...

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A Visit to the Oracle: SIF Students join Berkshire Hatheway Shareholders for 50th Anniversary

Ideas with Impact

Posted: May 21, 2015 5:00:00 AM ADT

Category: Students , Programs


The school year ended with a bang for Student Investment Fund (SIF) students Jeff Mott, and Ryan Chan, when they traveled to Omaha, Nebraska, at the beginning of May to attend the Berkshire Hatheway 50th Anniversary shareholders annual general meeting.  There, they were able to join the tens of thousands of delegates who make the annual pilgrimage to this event to meet and listen to the legendary chair of Berkshire Hatheway, the “oracle of Omaha”, Warren Buffett. Dubbed the...

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UNB BBA Student one of three in Canada to receive 7 K Award

Ideas with Impact

Posted: May 4, 2015 5:00:00 AM ADT

Category: Students


The school year ended on a high note for third year business student Tuan Anh Bui. In late March he received his Canadian citizenship and in April he got the news that he was awarded the Queen Elizabeth II Silver Jubilee Award for Study in a Second Official Language, an award worth $7,000. Tuan and his family moved from Vietnam to Fredericton, five years ago. He has been enrolled in the BBA with honours in finance and accounting, and will be a member of the Student Investment Fund (SIF)...

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What have UNB's MBA Professional Development Students Been Up To?

Ideas with Impact

Posted: May 1, 2015 5:00:00 AM ADT

Category: Programs , Students


The University of New Brunswick Fredericton’s MBA Professional Development class meets every Friday. Students work with a different industry leader every week to learn about important business issues and to develop important professional skills. They also meet with community leaders and social innovators who are helping to solve some of the problems in our community. Every year the class works with a different non-profit organization to share their business knowledge and entrepreneurial...

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UNB Student Investment Fund Team Second in the World

Ideas with Impact

Posted: March 31, 2015 5:00:00 AM ADT

Category: Programs , Students


A team of UNB’s Student Investment Fund students placed second in the 2015 Argus University Challenge.  Argus is the industry leading software for real estate investment analysis and data-driven decision-making. The team members Daniel Slipp, Jeff Mott (both MBA candidates) and Josh Bubar (a BBA student) modelled various financial scenarios for a distressed real estate portfolio.  The three-building portfolio contained office, retail and industrial buildings that were located...

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Among the Best: SIF Team Nails Global Small Cap Competition

Ideas with Impact

Posted: March 26, 2015 5:00:00 AM ADT

Category: Students , Programs


A team made up of UNB Fredericton’s Student Investment Fund students finished top of the table at the Van Berkom Small Cap Case Competition hosted by the John Molson School of Business at Concordia in Montreal March 20-21. The prestigious two-day competition sponsored by Van Berkom Associates challenged students with a live case analyzing actual companies.  Universities participating included the University of Toronto (Rotman), Western University (Ivey), Queen’s, Simon Fraser...

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A Peek inside the World of Venture Capital

Ideas with Impact

Posted: March 25, 2015 5:00:00 AM ADT

Category: Students , Programs


Most startups are inherently risky, which is why ventures have such a hard time taking off. But what if you could look at them through the eyes of an investor, see beyond their risk and identify the real opportunities? UNB Fredericton's faculty of business administration MBA and BBA students are learning exactly how to do this through a new course called "Venture Assessment" offered this winter The course is being taught in partnership with the New Brunswick Innovation Foundation (NBIF), who,...

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APEX - Just Do It

Ideas with Impact

Posted: March 25, 2015 5:00:00 AM ADT

Category: Programs , Students


The BMO Financial Group APEX Business Plan Competition is a very special time of year at UNB Fredericton. When the event took place this year January 21 – 23, the air was filled with energy as the most entrepreneurial minds from universities across the country came together to compete head to head.  After completing a practice round with feedback from the judges and filming an elevator pitch, the teams took the stage with their final presentations. Approximately $19,000 was awarded...

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CEO for a Day

Ideas with Impact

Posted: March 25, 2015 5:00:00 AM ADT

Category: Programs , Students


Fourth year BBA students at UNB Fredericton got to experience a day in the life of a CEO this term. Competitive Strategy is the capstone course of the BBA program, which most students complete in their final year, and this term students participated in a half-day long assessment session that put them into leadership positions with a hypothetical organization where they had to make critical decisions and take action. All along they were being observed and their behavior judged.Essentially, the...

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Tooling Up with some Entrepreneurial Basics

Ideas with Impact

Posted: March 25, 2015 5:00:00 AM ADT

Category: Students , Programs


Twenty-five retiring or newly retired military personnel transitioning from military careers to civilian life took part in a day of workshops last November facilitated by students with UNB Fredericton’s International Business and Entrepreneurship Centre (IBEC). This kind of transition can be challenging, but gaining some business basics and learning about the current challenges and opportunities in the business world can be a big help to those who are interested in launching...

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From Community to Competitions: A Primer for Life

Ideas with Impact

Posted: February 3, 2015 4:00:00 AM AST

Category: Programs , Students


While she was growing up in Hamburg Germany, Laura-Sophia Neunzig always dreamed of going abroad and experiencing life in another part of the world. That dream brought her to Fredericton, New Brunswick last fall to study business at UNB’s faculty of business administration. As a student at the European Media and Business Academy (EMBA) in Hamburg, Laura-Sophia was the first student to come here as part of an exchange agreement the faculty signed with that institution last year.Before...

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Return on investment for UNB

Ideas with Impact

Posted: February 3, 2015 4:00:00 AM AST

Category: Programs , Students


When UNB staff member David Shipley began his studies with the Master of Business Administration (MBA) program at UNB Fredericton, he had no idea how much both he and the university would benefit. “I love it when I can tell friends, family and acquaintances that studying for my MBA helped save the University of New Brunswick nearly $500,000,” he says. That’s the amount UNB will save over the next three years as a result of a comprehensive overhaul of its mobile device...

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Co-op Can Be A Pretty Sweet Deal

Ideas with Impact

Posted: December 16, 2014 4:00:00 AM AST

Category: Students


UNB's business co-op program has helped hundreds of students get excellent job experience and be exposed to many employers over the years. Some students however have made such an impression on their employers that they have earned jobs post graduation. One of these lucky students, Matthew Rogers, landed a position with one of Canada's sweetest companies: Ganong Brothers. Hearing about all the great experience and connection opportunities with co-op convinced Matthew to apply for the program....

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Co-op in the Wild West

Ideas with Impact

Posted: December 11, 2014 4:00:00 AM AST

Category: Students


When third year BBA student Kelly Sheehan first accepted a co-op placement with Syncrude Canada Limited in Fort McMurray, Alberta, she was both excited and a little anxious. Working in the accounting department of such a huge company would be a great way to gain valuable experience, but the idea of moving across the country was a bit daunting – but only in the beginning. The experience has turned out to be fun and fulfilling. One of the largest producers of crude oil from Canada’s...

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