Ideas with Impact
UNB Faculty of Management

Case study by UNB prof confronts accounting challenges in a West African setting

Faculty of Management

Posted: May 21, 2024 12:00:00 AM ADT

Category: Faculty , Research



The economy and local traditions in a West African setting present unique pricing and servicing challenges for the owner of a medical laboratory, offering a distinctive learning experience for accounting students. A recent case study by UNB accounting professor Dr. Afua Asante, titled "Realizing the Dream: Decision-Making in Action," delves into these challenges. Published in the IMA Educational Case Journal, this award-winning case study provides a compelling scenario for students to explore...

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Finance wizards in the making bring home top prize for UNB

Faculty of Management

Posted: May 1, 2024 12:00:00 AM ADT

Category: Students , Alumni , Faculty



In the heat of competition, the combination of financial savvy, teamwork, and communication skills, helped a team of Student Investment Fund (SIF) students claim victory in the prestigious 2024 CFA Institute Research Challenge. Guided by mentors Don Wishart (then Director of UNB’s Centre for Financial Studies) and Dr. Joseph DeCoste (SIF instructor with the faculty of management), this team of five senior students – Adebukanla Fabamwo, Urvashi Sharma, Alex Sturge, Patrick Doyle...

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Unlocking success: The impact of case writing in accounting at UNB’s Faculty of Management

Faculty of Management

Posted: January 18, 2024 12:00:00 AM AST

Category: Faculty , Programs



Photo: Professor Suzanne Tucker developed a Case Writing in Accounting course that teaches students how to start thinking and communicating like professionals and prepare them to enter the CPA PEP. Meet Colin Cossaboom, a determined individual on the path to obtaining his CPA designation. As he successfully completed the challenges of the first module in the CPA Professional Education Program (PEP), he took a moment to express gratitude to his former accounting professor, Suzanne Tucker. Why?...

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A Game Theory Approach to Maximizing Profits and Minimizing Risks

Faculty of Management

Posted: November 16, 2023 12:00:00 AM AST

Category: Alumni , Research , Faculty



On the trading floor, the process of executing buy or sell orders is a crucial part of the financial world. Whether it's done manually or electronically, it's not always an immediate transaction. Even minor delays can impact the cost of the stocks you're buying or selling, especially when dealing with substantial orders. This is where the research of UNB business professor Dr. Donglei Du comes into play. In his recent research paper, published in the Annals of Operations Research (2022), Dr....

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Management Professor's Global Impact on Business Strategy Education

Faculty of Management

Posted: November 16, 2023 12:00:00 AM AST

Category: Faculty , Research , Alumni



The role of educators often transcends the classroom and reaches across borders. Two case studies published by Harvard Business school and written by Dr. Lucas Wang, a business professor at the University of New Brunswick's faculty of management, are bestsellers in business schools around the world. In last year alone, 100 universities spanning 35 different countries and regions have used these cases to teach strategic management and global strategy. These include schools like the University...

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Finding the sweet spot– UNB researcher finds optimal locations for retail firms

Faculty of Management

Posted: May 30, 2023 12:00:00 AM ADT

Category: Faculty , Alumni



It is no secret that location is a major contributor to success for retailers. Dr. H. A. Eiselt, a quantitative methods professor with UNB’s faculty of management, is collaborating on a series of studies that applies gaming theory and customer behaviour to help retailers find the best locations. The gaming theory is based on the work of von Stackelberg, an economist who lived during the first half of the 20th century and whose work contributed to cost theory and sequential games in...

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Recognizing the great teachers and researchers among us

Faculty of Management

Posted: May 30, 2023 12:00:00 AM ADT

Category: Faculty , Alumni



There is a lot to celebrate during the month of May at UNB: spring, Encaenia, the beginning of new journeys and careers. In the faculty of management, we also like to pay tribute to our professors by awarding teaching and research awards to those who have made outstanding contributions. Hats off to the following recipients of our 2023 teaching and research awards:  Faculty of Management Excellence in Teaching Award Recipients of the Teaching Award are selected annually by faculty of...

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Term Extension for Faculty of Management Dean

Faculty of Management

Posted: May 29, 2023 12:00:00 AM ADT

Category: Alumni , Faculty



Dr. Devashis Mitra will serve the faculty of management as dean for one more year. Dr. Kathy Wilson, Vice President Academic of the Fredericton campus, announced the extension on May 26, remarking on Mitra’s passion for the University of New Brunswick. “He is a strong advocate for the faculty of management and has worked hard to create an environment of support and collaboration.” Mitra’s extension commences July1, 2023. Dr. Mitra has served as dean since 2013 and...

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Social entrepreneurs in the making: a new course on community leadership

Faculty of Management

Posted: January 23, 2023 12:00:00 AM AST

Category: Programs , Alumni , Faculty



A new business course at UNB’s faculty of management is teaching students how to use their business and entrepreneurial skills to solve social problems and support community groups. Students in the new Community Leadership course conduct research to examine community issues, draft a vision statement for a social venture and prepare business plans and financial models. Students also work with community stakeholders through the course, which is now required by all students in their third...

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Insights into the waning US Innovation System

Faculty of Management

Posted: January 20, 2023 12:00:00 AM AST

Category: Faculty , Alumni



The transfer and commercialization of knowledge drives economic activity, so it is some cause for concern that innovation and technology scholars have noted a slowdown of the once robust US innovation system. This will have an impact on national productivity and economic growth. Dr. Ibrahim Shaikh, a business professor with UNB’s faculty of management, has published a study that provides insight on what is happening. Co-authored with Dr.Krithika Randhawa at the University of Technology...

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Towards sustainability: managing biomass supply chains effectively 

Faculty of Management

Posted: January 20, 2023 12:00:00 AM AST

Category: Alumni , Faculty



The goal of achieving carbon neutrality by 2050 is easy to suggest, but it is incredibly difficult to put into action. To promote sustainable practices, many researchers and practitioners look to the environment-friendly use of biomass, plant material that is used as fuel to create heat and electricity. Finance professor, Dr. Azam Shamsi and quantitative methods professor Alireza Tajbakhsh with UNB’s faculty of management collaborated with their interdisciplinary master's student, Mona...

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Understanding New Brunswick’s History of Innovation

Faculty of Management

Posted: October 25, 2022 12:00:00 AM ADT

Category: Alumni , Faculty



Dr. David Foord, a professor with UNB’s faculty of management, has co-authored with UNB colleagues Dr. Gregory Kealey and Dr. John McLaughlin a chapter on New Brunswick’s science, technology and innovation policy in the recently published book Ideas, Institutions, and Interests: The Drivers of Canadian Provincial Science, Technology, and Innovation Policy. The chapter presents a history of New Brunswick science, technology and innovation policies from 1960 to the present and...

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Investigating the impact of cash flows vs. discount rates on stock prices

Faculty of Management

Posted: October 24, 2022 12:00:00 AM ADT

Category: Alumni , Faculty



Stock prices are the sum of discounted future expected dividends.  In a conventional view of financial economics, fundamental cash flows, such as dividends, play an important role in driving stock price movements. Surprisingly, in the U.S. stock market almost all variability of aggregate stock prices comes from changes in expected returns, and almost none of it comes from changes in expected dividends. This prevailing empirical evidence in the U.S. market, that aggregate stock price...

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Predicting workplace tradeoffs: impact of job crafting competencies

Faculty of Management

Posted: October 24, 2022 12:00:00 AM ADT

Category: Faculty , Alumni



Jobcrafting is the process of workers making changes to their positions to improve the job for themselves. It can involve adding or reducing tasks, or otherwise changing aspects of the job. In a recent article published in Human Resource Management (included in the Financial Times Top 50 journals), Dr. Patrick Bruning introduces the concept of jobcrafting competencies to predict tradeoffs between competing workplace outcomes like performance and well-being or engagement and...

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Dr. Daniel Coleman awarded Professor Emeritus Rank

Faculty of Management

Posted: May 31, 2022 12:00:00 AM ADT

Category: Alumni , Faculty



At its 193rd Encaenia ceremony in May 2022, the University of New Brunswick honoured its longest serving business Dean, Dr. Daniel Coleman, by awarding him the rank of Professor Emeritus.  The rank of Professor Emeritus is awarded to professors who have served the university with distinction throughout their careers. The title is awarded upon after retirement from their academic duties.  Coleman received a BA in Psychology and PhD in Management from the University at Buffalo-State...

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Best practices for managing Open Innovation – around the world and here at UNB

Faculty of Management

Posted: February 24, 2022 12:00:00 AM AST

Category: Alumni , Faculty



When we think successful innovative companies, one of the first that comes to mind is Tesla. What we don’t think of so readily are the number of small-tech companies that lack the resources Tesla has, but have been able to operate successfully because of Tesla selectively sharing its alternative energy innovations to the public. “Open innovation”, a term created in 2014 by Berkeley Haas professor Henry Chesbrough, is the practice of companies like Tesla sharing their...

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Market Predictability - New research to improve investment decision making

Faculty of Management

Posted: February 23, 2022 12:00:00 AM AST

Category: Faculty



The next generation of investors coming from UNB’s faculty of management may have better decision-making skills thanks to the research of Dr. Azam Shamsi. Understanding how markets respond to economic conditions around the world to predict future stock prices is a question she addresses in her article, “Do Financial variables help predict the conditional distribution of the market portfolio?,” published recently in the Journal of Empirical Finance.Shamsi explains,...

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UNB business prof sheds light on US Government-Business Relations in Carbon Black Industry

Faculty of Management

Posted: December 8, 2021 12:00:00 AM AST

Category: Faculty , Alumni



Carbon black, a fine powder composed of elemental carbon, is used to manufacture a variety of common household products like tires, vinyl records, the soles of shoes and inks. As a reinforcing filler for tires, it increases resistance to wear and abrasion. Dr. David Foord recently published a study about the innovative carbon black industry that developed in the mid-twentieth century United States. The article contributes to the ongoing debates about whether the relationship between the...

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Creativity, Education and Entrepreneurship: new research traces a connection

Faculty of Management

Posted: November 24, 2021 12:00:00 AM AST

Category: Faculty



Is there a link between your creativity and the likelihood of launching a venture? A team of researchers at UNB recently studied this very question in relation to students; as a result of their findings, they published an article that provides practical advice for educators on how to design and deliver programs on entrepreneurship. The research was led by Dr. Maha Tantawy as part of her dissertation in the Interdisciplinary Ph.D. program at UNB; she collaborated with a group of other...

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The dealings behind Canada’s most controversial bankruptcy: UNB prof wins award for new book

Faculty of Management

Posted: November 23, 2021 12:00:00 AM AST

Category: Faculty



To many scholars, research is an adventure of discovery, a journey with often unpredictable endings. When he began writing about the evolution of Canadian business, Dr. Barry Boothman, a management professor at UNB, had no idea where his work would take him. His adventure has spanned more than thirty-five years and led him into unexpected territory. In 2020 his 645-page Corporate Cataclysm: Abitibi Power & Paper and the Collapse of the Newsprint Industry,1912-1946 was published by the...

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When experience produces negative returns: A fresh perspective from UNB Researcher

Matthew MacLong

Posted: August 19, 2021 12:00:00 AM ADT

Category: Faculty



Performing tasks for the first time on the job is challenging, but how much experience should organizations expect their managers will need before they begin showing improvement in a new task? Very few studies capture the early stages of experiential learning in organizations. Typically, studies on this subject tend to focus on established organizations without going back far enough to see how managers were performing in the absence of experience. The majority of this research suggests that...

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Changes in Stock Prices: solving a piece of the puzzle

Faculty of Management

Posted: July 16, 2021 12:00:00 AM ADT

Category: Faculty Highlights , Alumni , Faculty



Do you ever wonder if there is a relationship between stock prices and cash flows? Stock prices are the sum of discounted future expected dividends.  In a conventional view of financial economics, fundamental cash flows, such as dividends, play an important role in driving stock price movements. Surprisingly, as recent empirical evidence shows, almost all variability of U.S. aggregate stock prices (specifically dividend yields or price-dividend ratios) comes from changes in expected...

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Devashis Mitra reappointed dean of management

Faculty of Management

Posted: July 9, 2021 12:00:00 AM ADT

Category: Faculty



Dr. Devashis Mitra will remain in his position as dean of UNB's faculty of management for another two years. On July 7, Dr. Kathy Wilson, Acting Vice-President Academic (Fredericton) shared the following announcement with the university community:I am pleased to announce that Dr. Devashis Mitra’s term as dean of the faculty of management in Fredericton has been extended. Dr. Mitra joined the University of New Brunswick in 1991 as an assistant professor and has since held a number...

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The intersection of morality and economics: a case for regulating some goods in the market

Faculty of Management

Posted: May 28, 2021 12:00:00 AM ADT

Category: Faculty Highlights , Faculty



As part of their degree requirements, business students are introduced to the ongoing debate between economists and policymakers about whether markets should be open or regulated. Should all goods be available in the markets or should some, especially those that are potentially harmful, be regulated or even banned? Capitalists will argue that if consumers are willing to pay for certain goods, they should be available; moral and social interests have no role in the marketplace. Many...

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Benefits and potential rivalry effects of sports sponsorship: practical insights from UNB researchers

Faculty of Management

Posted: January 27, 2021 12:00:00 AM AST

Category: Faculty , Faculty Highlights



Billions of dollars are spent each year in sports sponsorships. According to Statista, in 2017 alone, $16 bn (US) was spent on sport sponsorships in North America, $11 bn (US) in Europe and another $11 bn (US) in Asia. Sponsorships help teams and leagues support their players, operations and facilities, while companies are able to raise brand awareness and boost their public relations among targeted audiences. Yet, one might wonder whether there are negative impacts to companies who sponsor...

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UNB hosts Canadian business school deans at a critical time: 2020 BSAC annual conference

Faculty of Management

Posted: October 30, 2020 12:00:00 AM ADT

Category: Faculty



“Has there ever been a more challenging time to be a leader in higher education, such as the dean of a business or management school?” UNB’s President and Vice-Chancellor, Dr. Paul Mazerolle, directed this question in his welcoming remarks to a recent gathering of business school deans from across Canada and other parts of the world. The gathering was the annual conference of the Business Schools Association of Canada (BSAC) hosted by UNB’s faculty of management last...

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Modernizing energy systems: business prof researching the business challenges

Liz Lemon-Mitchell

Posted: September 15, 2020 12:00:00 AM ADT

Category: Faculty



Just over a year ago ACOA announced a $7 million grant to support smart grid research initiatives at UNB. Involving multiple researchers across faculties, the goal of the project is to discover tools and technologies that will facilitate the transfer to smart energy distribution within Atlantic Canada, including relevant analysis, threat detection, infrastructure and business modelling. Since then, Dr. David Foord, a professor of entrepreneurship and innovation management with UNB’s...

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Transitioning from conventional to organic farming: practical recommendations from UNB researcher

Liz Lemon-Mitchell

Posted: August 31, 2020 12:00:00 AM ADT

Category: Faculty Highlights , Faculty



The increasing desire and expectation for environmental and sustainable agricultural practices runs parallel to a rising demand for organic produce. It’s no surprise that many farmers are making the transition from conventional to organic farming, but this is not quick and easy process. In Canada and the United States, achieving organic certification for cropland requires a transition period of 3-5 years, during which the land must be managed according to organic standards before farm...

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Grants Awarded to 2 Faculty of Management Researchers

Liz Lemon-Mitchell

Posted: May 4, 2020 12:00:00 AM ADT

Category: Faculty



During a time when so much has been disrupted by the COVID-19 pandemic, it’s refreshing to hear good from our own researchers who are working from home. Marketing prof Dr. Hsin-Chen Lin has been awarded $99,055 for five years (2020-2025) from a SSHRC Insight Grant as a Principal Investigator. Lin’s project, “An examination of consumer and managerial perspectives on sponsorship signaling processes”, looks at how organizations use sponsorship to market their brands,...

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Ups and Downs in the Split-Second World of High-Frequency Finance

Luke Saunders

Posted: February 6, 2020 12:00:00 AM AST

Category: Faculty



Life can be pretty exciting and stressful at the same time for big-time investors dealing with millions in assets. Even a 1% change in prices can be worth tens of thousands of dollars. Dr. Dinesh Gajurel, a finance professor with UNB’s faculty of management, has a good understanding of how even the smallest of events can have an impact on the market. As one of a very few academics in Canada researching high-frequency finance, he has been applying high-frequency financial econometrics to...

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Industry Expert to Pass on Knowledge and Connections to SIF students

Liz Lemon-Mitchell

Posted: September 6, 2019 12:00:00 AM ADT

Category: Faculty , Programs , Student Investment Fund



Finance students in the faculty of management at the University of New Brunswick will have access to a wealth of industry experience and professional connections with the new director of the Centre for Financial Studies, Don Wishart. Wishart is president of Seamark Asset Management Ltd., a Halifax based investment management firm, and brings 25 years of investment management experience to the position. Before beginning his position as director earlier this year, Wishart had been involved with...

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New First-Year Business Planning and Entrepreneurship Course Brings Real-Life to the Classroom

Kelly Anderson

Posted: August 21, 2019 12:00:00 AM ADT

Category: Faculty , Students



It’s a year of firsts for the Faculty of Management and BBA students on the Fredericton campus. The Faculty is rolling out its first year of required courses in experiential learning for BBA students – who are in their first year in the program. It’s also the first time for some alumni of the Faculty to step up to become mentors to this new generation of students. Bright-eyed and eager young students are taking ADM 1192 Business Planning & Entrepreneurship this fall as they...

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Some unexpected benefits of experiential learning

Liz Lemon-Mitchell

Posted: June 26, 2019 12:00:00 PM ADT

Category: Faculty , Students



The benefits of experiential learning are well known at the University of New Brunswick. Students learn first-hand how theory applies to real world challenges and develop more confidence in themselves as a result. This year Dr. Martin Wielemaker had a pleasant surprise after integrating a real-world project into his International Business class through X-Culture.org. Out of 186 university instructors around the world who introduced this project to their classes, X-Culture included Wielemaker...

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Management is the new name; more experience is the game

Liz Lemon-Mitchell

Posted: June 20, 2019 12:00:00 PM ADT

Category: Faculty , Alumni



What are you doing with your business degree? We’re always asking that question of our alumni. Here are just some of the answers: our alumni are managing accounts, investment portfolios and technologies; leading start-ups, projects and teams; and running training facilities, schools and other non-profits. In a recent vision and strategic planning exercise members of the Faculty of Business Administration spent time reflecting on these answers and thinking about how UNB’s programs...

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Business professor honoured for the third time by his country

Liz Lemon-Mitchell

Posted: February 28, 2019 12:00:00 PM AST

Category: Faculty



Being recognized by your country with a distinguished medal doesn’t happen to everyone; imagine being singled out for this distinction three times! In October, Dr. Wiktor Askanas, a Professor Emeritus with the Faculty of Business Administration, received the Order of Merit from the Polish National Education Commission, an honour bestowed upon people who have made an outstanding and recognizable contribution to the Polish education system. This was his third medal from the Polish...

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Buyer beware: how to avoid being duped by consumer scams

Liz Lemon-Mitchell

Posted: February 28, 2019 12:00:00 PM AST

Category: Faculty



If you’re like most people, probably a week does not go by without you being contacted at least once or twice by some form of consumer scammer. We hear about these scams in the media all the time: credit or debit card frauds, identity-theft schemes, lottery frauds, ponzi schemes are just a few. While many people think they’re savvy enough to recognize consumer scams, a surprising number of us fall victim to them. Dr. Jeff Frooman, a professor with the Faculty of Business...

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Celebrating prof’s contribution to business education

Jenna Evans

Posted: February 28, 2019 12:00:00 PM AST

Category: Faculty



During the annual Atlantic Schools of Business (ASB) Conference last September, the ASB Executive recognized one of their longest serving members for his many contributions to business education in the region. Dr. Basu Sharma received the 2018 Award of Excellence for outstanding service to business scholarship. Sharma has been with the University of New Brunswick Fredericton in the business administration faculty since 1985, teaching courses in human resources management, industrial...

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How to get funding for your research project

Liz Lemon-Mitchell

Posted: February 28, 2019 12:00:00 PM AST

Category: Faculty


There is an old saying that if at first you don’t succeed, try, try again. This age-old advice certainly applies to Dr. Hsin-Chen Lin, a marketing professor with the Faculty of Business Administration at the University of New Brunswick Fredericton, and her efforts to obtain national research funding. After her first application for a Social Sciences and Humanities Research Council (SSHRC) Insight Development grant was turned down, her second application as a solo applicant was awarded...

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Cryptocurrency: the future of high risk investing

Jenna Evans and Luke Saunders

Posted: February 27, 2019 12:00:00 AM AST

Category: Faculty



The development of cryptocurrencies, and in particular blockchain technology, is one of the 'next big things' to capture the imagination of academics and industry. It has caught the attention of Dr. Donglei Du, a professor in quantitative methods at the University of New Brunswick Fredericton, who has been investigating how blockchain can be used to improve investment decisions.  In collaboration with Drs. Yukun Chen and Qiaoming Han, he recently published a study, “A Hashing Power...

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Why we do what we do: new study sheds light on our susceptibility to social influence

Jenna Evans

Posted: February 27, 2019 12:00:00 AM AST

Category: Faculty


Social influence is a growing field of interest among scholars. A recent study by Dr. Patrick Bruning and his colleagues, Dr. Brad Alge and Dr. Hsin-Chen Lin, provides insight to how our decisions and actions may be influenced by our social networks. Bruning is a professor of organization studies with the Faculty of Business Administration at the University of New Brunswick Fredericton and Lin is a professor of marketing, also with the Faculty. Their study was recently published in an...

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Study of how parents choose child care services suggests improvements to current NB childcare system

Katie Kim

Posted: June 4, 2018 12:00:00 AM ADT

Category: Faculty



With the increase of dual income families, child care services are more needed than ever. “These increases in demand, combined with the personal and societal benefits of children attending child care centers make the child care sector an area of critical interest within Canada,” said Dr.  Hsin-Chen Lin and Dr. Jane Dunnett, both marketing professors in the faculty of business administration at the University of New Brunswick Fredericton. Lin and Dunnett co-wrote an article,...

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Being good: how corporate social behaviour affects the bond market

Ideas with Impact

Posted: December 12, 2017 4:00:00 AM AST

Category: Faculty


Corporate social responsibility is a trend that has been gaining much momentum over the past 25 years or so and while many people agree that “doing good” is the right thing to do, many wonder whether it actually does any good from a business perspective. University of New Brunswick business professor, Dr. Jeff Frooman, was interested in the answer to this question and collaborated with a team of researchers at other universities to investigate the impact changes in...

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From newsstands to airlines: new applications for the newsvendor model

Ideas with Impact

Posted: December 12, 2017 4:00:00 AM AST

Category: Faculty


To learn about managing inventories, business students are introduced to the “newsvendor model” in their operations management courses. The newsvendor model is a mathematical model used to manage inventories in as lean and efficient a manner as possible. While the model has been around for a long time, Dr. Donglei Du, professor of quantitative methods at the University of New Brunswick’s faculty of business administration, has been exploring new ways it can be used in...

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Personal job design: different ways of customizing the jobs we work

Ideas with Impact

Posted: December 12, 2017 4:00:00 AM AST

Category: Faculty


After starting a new position, have you ever found yourself tweaking and refining aspects of your job in order to make it better? Perhaps you added an activity into your normal work routine that was quite fun, or found a way to avoid a task that is not? If you have, you are like most of us and you’ve been engaging in “job crafting.” Curiously, although job crafting is a very common workplace behavior, it is only recently that industrial/organizational psychologists and HR...

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UNB Fredericton's business researchers among the best

Ideas with Impact

Posted: December 12, 2017 4:00:00 AM AST

Category: Faculty


In the world of business schools, being published in the Financial Times Top 50 list of research journals is a big deal. This is the list of journals that the Financial Times uses to rank the research productivity of business schools worldwide. The reviewers of these publications are considered to be the best among the best around the world. Their selection criteria are so rigorous, the revision process leading up to publication so intense, the work that makes it into these journals is widely...

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UNB research team confirms positive impact of executive education in Sub Saharan Africa

Ideas with Impact

Posted: December 12, 2017 4:00:00 AM AST

Category: Faculty



A group of business professors with the University of New Brunswick Fredericton’s faculty of business administration recently collaborated with the Canadian Bureau for International Education (CBIE) to research the impact of executive education on the financial sector of Sub-Saharan Africa. With a growing middle class, reforms in policy and increased banking regulations, the financial sector in this region has seen significant growth. Despite this, the industry is still facing...

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Top Texts: UNB business professors write best-sellers in their disciplines

Ideas with Impact

Posted: December 11, 2017 4:00:00 AM AST

Category: Faculty


No matter what school they are attending, many business students across Canada are learning the fundamentals of business from professors with the University of New Brunswick’s faculty of business administration. Three of the top selling textbooks in business schools cross Canada are written by UNB business professors. Professor Dorothy DuPlessis teaches business law and her text book, Canadian Business and the Law, now in its 6th edition (the 7th will be published in 2019), is a leading...

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Predicting electoral outcomes with social media

Ideas with Impact

Posted: May 11, 2017 5:00:00 AM ADT

Category: Faculty


If you’re planning to run for office in the next election, you might want to consult with Dr. Hsin-Chen Lin about how to manage your social media accounts. Lin is a marketing professor at the University of New Brunswick Fredericton campus, and has just published a research paper on how political candidates’ use of Facebook has an impact on their campaign success. Social media such as Facebook, Twitter, and YouTube have dramatically changed how politicians communicate with their...

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A Life to Celebrate

Ideas with Impact

Posted: March 6, 2017 4:00:00 AM AST

Category: Faculty


November 27, 2016, was a sad day for the University of New Brunswick community as people learned about the passing of friend and colleague Dr. Francisco Arcelus. His death came without warning and while he is greatly missed, his friends and family remember his zest for life and mischievous, infectious sense of humour. His passion for discovery and academic scholarship had a tremendous impact on his colleagues and students. Arcelus was born on April 5, 1945, in Pamplona, Spain. He joined the...

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Celebrating business professor's discovery journey

Ideas with Impact

Posted: January 4, 2017 4:00:00 AM AST

Category: Faculty


When he was a child growing up in the Netherlands, Dr. Martin Wielemaker was always making things at home. He was intrigued by new technologies and products, he says, which probably explains why he studied Industrial Design Engineering when he grew up, and then later completed a PhD in Strategic  Initiatives. Wielemaker now teaches courses in strategy, entrepreneurship, managing innovation and data visualization in the faculty of business administration at the University of New Brunswick...

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Much depends on supply chains: two case studies involving the Internet-of-Things

Ideas with Impact

Posted: January 4, 2017 4:00:00 AM AST

Category: Faculty



People and organizations all over the world are connected through the Internet. Now, increasingly, our things are connected to other things all over the world. The Internet-of-Things (IoT) is a hot topic among information technology experts because of the unlimited ways it can have an impact on every aspect of our lives. Dr. Rebecca Angeles, a business professor with UNB’s Faculty of Business Administration, is researching companies that are using this kind of technology to improve...

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Data mash: it's the story that counts, not the numbers

Ideas with Impact

Posted: June 17, 2016 5:00:00 AM ADT

Category: Faculty


A growing number of IT experts across Canada and in New Brunswick believe that opening government data to third party scrutiny has the potential to help solve many of our economic and social problems. Open data represents a vast range of information and when made available for analysis to people in different disciplines and industries, their new perspectives open up a world of possibilities. A new MBA course offered this spring by Dr. Martin Wielemaker, a professor of entrepreneurship and...

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Official Thumbs Up for UNB Fredericton's BBA Co-op

Ideas with Impact

Posted: April 6, 2016 5:00:00 AM ADT

Category: Faculty , Programs , Students


UNB Fredericton’s BBA co-operative education program has been running for over 16 years, providing students with the opportunity to combine paid work experience with their coursework. The program has been highly regarded by both students and employers, and has just been accredited by the Canadian Association for Co-operative Education (CAFCE). CAFCE is the voice for post-secondary co-op programs in Canada, setting the standards for what defines a co-operative educational...

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Devashis Mitra Reappointed Dean for Five-year Term

Ideas with Impact

Posted: February 24, 2016 4:00:00 AM AST

Category: Faculty


Dr. Devashis Mitra has been reappointed dean of the faculty of business administration for a five-year term, effective July 1, 2016. The University of New Brunswick announced his reappointment on February 15. Dr. Mitra brings a consultative approach to the faculty of business administration, focused on exploring new opportunities for growth despite challenges facing the University. In so doing, he is committed to fostering an environment that is innovative, adaptive and always relevant....

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Coming to Work for the Right Reasons: Leadership Styles and Job Satisfaction

Ideas with Impact

Posted: February 2, 2015 4:00:00 AM AST

Category: Faculty


As any employer and human resource manager knows, high rates of absenteeism among employees is a serious problem. High rates of presenteeism - the practice coming to work when you’re not feeling well and even saving sick days for times when you want a day off – is also a serious problem for many organizations. It is common knowledge that some styles of leadership will result in high levels of job satisfaction among employees, but Jeff Frooman, a professor with UNB’s faculty...

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Reviewing Customer Reviews: Improving Online Marketing

Ideas with Impact

Posted: February 2, 2015 4:00:00 AM AST

Category: Faculty


When Dr. Hsin-Chen Lin, who is originally from Taiwan, went to the United States to pursue her PhD she immediately noticed cultural differences between the two countries. She found herself intrigued by the individualistic culture of North America where people seemed to talk more, share more, and compliment each other more. She noticed that people also tended to pay more attention to their online influence and access to influencers through their presence on the user-generated content websites...

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Dollars Votes impact on the environment

Ideas with Impact

Posted: October 29, 2014 5:00:00 AM ADT

Category: Faculty


What can you buy with a dollar? Most people would respond to this question by saying, “not much!” According to Dr. Rebecca Angeles, a professor at UNB teaching courses in management of information systems, dollars add to up votes, which in turn can drive market forces towards more environmentally sustainable business practices, which can ultimately lead to a healthier, greener planet. Not a day goes by without news about the damage our industries are causing the environment or...

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A New Way to Read Financial Statements: impact on the environment

Ideas with Impact

Posted: October 28, 2014 5:00:00 AM ADT

Category: Faculty


By the time they finish their first year of a business degree, most students have learned how to read a company’s financial statements in order to determine how profitable the company is and judge how smart an investment might be. Dr. Glenn Leonard, a professor of accounting at the University of New Brunswick, is conducting research that could help people use a company’s financial statements to predict what kind of impact its business practices might have on the...

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Mastering the Craft of Job Crafting

Ideas with Impact

Posted: October 22, 2014 5:00:00 AM ADT

Category: Faculty


Mastering the Craft of Job Crafting … impact on employee satisfaction Job crafting involves employees making changes to their job in an effort to improve the job for themselves and this practice stretches across industries and organizational levels. Jobs are crafted by mechanics, research scientists, sales people, and even IT directors. Though the implications of job crafting are far-reaching, to date little research has been conducted on the topic. Dr. Patrick Bruning, a business...

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Teaching Beyond Borders

Ideas with Impact

Posted: October 22, 2014 5:00:00 AM ADT

Category: Faculty


Teaching Beyond Borders … impact on accounting professionals At least three or four times a year FedEx delivers multiple packages to UNB’s faculty of business administration, all addressed to Elin Maher, Professor of Accounting at UNB. Their contents are exams written by students of the Certified General Accountants program who live in Canada and the Caribbean, and as far away as China. It’s Professor Maher’s job to mark these exams and submit the results to...

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