Ideas with Impact
UNB Faculty of Business Administration

A lasting legacy for all MBA students

Ideas with Impact

Posted: May 11, 2017 5:00:00 AM ADT

Category: Students, Programs


Starting next year, a new scholarship will be awarded annually to an MBA student on the University of New Brunswick Fredericton campus who embodies the values that the MBA program has come to represent: diversity, community involvement, social entrepreneurship and leadership. The “MBA Community Leadership Award” was established this year by students in the Professional Development...

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Location theory up close field trip to DP World

Ideas with Impact

Posted: May 11, 2017 5:00:00 AM ADT

Category: Students, Programs


In the location theory course taught by Dr. H. A. Eiselt in UNB’s Faculty of Business Administration students learn where to site such things as warehouses, gas stations, fast food restaurants, coast guard vessels, and other entities. As part of the logistics concentration in the BBA program, the course teaches students how to do this by learning optimal location theories and then...

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Predicting electoral outcomes with social media

Ideas with Impact

Posted: May 11, 2017 5:00:00 AM ADT

Category: Faculty


If you’re planning to run for office in the next election, you might want to consult with Dr. Hsin-Chen Lin about how to manage your social media accounts. Lin is a marketing professor at the University of New Brunswick Fredericton campus, and has just published a research paper on how political candidates’ use of Facebook has an impact on their campaign success. Social media such...

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