Ideas with Impact
UNB Faculty of Management

From Community to Competitions: A Primer for Life

Ideas with Impact

Posted: February 3, 2015 4:00:00 AM AST

Category: Programs, Students


While she was growing up in Hamburg Germany, Laura-Sophia Neunzig always dreamed of going abroad and experiencing life in another part of the world. That dream brought her to Fredericton, New Brunswick last fall to study business at UNB’s faculty of business administration. As a student at the European Media and Business Academy (EMBA) in Hamburg, Laura-Sophia was the first student to...

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Return on investment for UNB

Ideas with Impact

Posted: February 3, 2015 4:00:00 AM AST

Category: Programs, Students


When UNB staff member David Shipley began his studies with the Master of Business Administration (MBA) program at UNB Fredericton, he had no idea how much both he and the university would benefit. “I love it when I can tell friends, family and acquaintances that studying for my MBA helped save the University of New Brunswick nearly $500,000,” he says. That’s the amount UNB...

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Coming to Work for the Right Reasons: Leadership Styles and Job Satisfaction

Ideas with Impact

Posted: February 2, 2015 4:00:00 AM AST

Category: Faculty


As any employer and human resource manager knows, high rates of absenteeism among employees is a serious problem. High rates of presenteeism - the practice coming to work when you’re not feeling well and even saving sick days for times when you want a day off – is also a serious problem for many organizations. It is common knowledge that some styles of leadership will result in high...

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Reviewing Customer Reviews: Improving Online Marketing

Ideas with Impact

Posted: February 2, 2015 4:00:00 AM AST

Category: Faculty


When Dr. Hsin-Chen Lin, who is originally from Taiwan, went to the United States to pursue her PhD she immediately noticed cultural differences between the two countries. She found herself intrigued by the individualistic culture of North America where people seemed to talk more, share more, and compliment each other more. She noticed that people also tended to pay more attention to their...

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